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Tag Archives: social media marketing
The Revolution Fair Trade Needs
Tweet We have always believed in the benefits of fair trade for marginalized producers and were strong supporters of the movement even before starting Fair Trade Connection. Being on the road for so long and meeting so many of them … Continue reading
Equitable Marketing Association (E.M.A)
Tweet After working with Pushpanjali in Agra, we flew to Kolkata to meet the second fair trade organization: E.M.A. We thought we would arrive and work in the mega city of Kolkata, so we were prepared for some urban experience … Continue reading
Fair Trade and Social Media: Watch & Learn 01 [@FairtradeUK]
Tweet The more producers’ organizations we meet on the road, the more we understand the importance of Social Media as a way to promote your fair trade business. Indeed, Social Media is a great way to engage with potential new … Continue reading
Inside ThaiCraft’s Communication department
Tweet During one of our recent trips to Thailand we stopped by Bangkok and attended one of the well known ThaiCraft Fair Trade Fairs. These fairs are organized on a regular basis in the Sukhumvit area, a very dynamic commercial … Continue reading
South Organic
Tweet South Organic also known as Gebana Maghreb is a partnership between Tunisian farmer cooperatives, a Tunisian company that conditions, packs and exports the organic and fair trade dates and a Swiss fair trade retailer: Gebana. They are Bio Swiss, … Continue reading
Why you MUST use social media for your business
Tweet Did you know that over 50% of the world population is under 30 years old? That YouTube is the 2nd largest search engine in the world? or that 90% of consumers trust peer recommendations when only 14% trust advertisements? … Continue reading
My fair trade business is on Facebook, now what?
Tweet You’ve decided to get on the social media train and start a Facebook page for your business. Congratulations! You are probably wondering: “What am I going to say now?” This post is specifically written for fair trade producer’s organizations … Continue reading
Developing your Fair Trade company’s Social Media Strategy
Tweet You hear about them every day, all your friends use them and you might even use them yourself… Facebook, Twitter, LinkedIn, FlickR, YouTube, … Social media have become a part of our (virtual) lives. But what about your business? … Continue reading
How to use social media to boost your Fair Trade business
Tweet This blog is under construction for the moment, but you’ll soon discover easy ways to promote your Fair Trade business through social media such as Facebook, Youtube & twitter. Stay tuned.